Mark Kennedy
President
Mark Kennedy joined Terakeet in October 2019 as their first President. His entrepreneurial spirit, coupled with 25 years of experience helping companies achieve breakthrough performance, make him a valued member of the executive team.
At Terakeet, Mark is responsible for the overall success of the business, and his top priorities are to accelerate the top line, grow the leadership team, and add governance.
Prior to joining Terakeet, Mark served as a partner and consultant at Red Strategy Group. Before that, the sale of his technology company Crown Partners to the Publicis Groupe was recognized by the Mergers and Acquisitions Advisors Association as 2014’s Strategic Acquisition of the Year. In total, he has been a three-time CEO and founded nine companies.
Mark Kennedy holds an electrical engineering degree from Bucknell, where his most distinguished accomplishments occurred on the baseball diamond. Mark and his wife Christine live with their four children in Rochester, NY.
MacLaren Cummings
Chief Executive Officer & Co-Founder
MacLaren “Mac” Cummings has served as CEO for more than two decades, leading Terakeet’s success and rapid growth as a global marketing partner to Fortune 500 brands.
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Patrick Danial
Chief Technology Officer & Co-Founder
Patrick Danial has driven innovation and product vision for more than two decades — pioneering unique approaches to consumer engagement, marketing technology, and digital optimization.
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Lynn Fraas
Chief People Officer
Lynn Fraas serves as Terakeet’s Chief People Officer, leading programs that drive strong employment, talent acquisition, training, and retention of our diverse and talented team.
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Ralph Torrillo
Chief Risk & Compliance Officer
Ralph Torrillo is one of Terakeet’s longest-tenured employees and is responsible for ensuring the company’s risk and compliance posture meets the demands of Fortune 500 and enterprise-scale customers.
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Shannon Reedy
Chief Revenue Officer
Shannon Reedy leads Terakeet’s Marketing, Sales, and Client Success teams and activities. Shannon ensures our commitment to excellence and partnership through go-to-market, consumer acquisition, and retention strategies.
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Kimberly Heffernan
Chief Financial Officer
Kimberly Heffernan leads Terakeet’s finance department. Kim is responsible for executing the company's fiscal strategy, ensuring strong controls, compliance, and exceptional financial performance.
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Chris Loman
Chief Delivery Officer
Chris Loman leads Terakeet’s multidisciplinary client delivery team. In addition to guiding the execution of products and services, he is responsible for managing delivery processes, customer satisfaction, and overall efficiency.
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