Transform your digital properties into a predictable revenue engine.

Owned Asset Optimization

Our clients enjoy...

Authentic connections with their target consumers.
Significant and sustainable revenue growth.
Unique customer experiences that build brand loyalty.
Improved ROI across all marketing channels.
Patrick Danial (Terakeet Chief Technology Officer & Co-Founder) talking to Katie Romagno (Senior Account Director)

OAO is Different.


Owned asset optimization (OAO) is a business strategy that maximizes the impact of the digital assets you fully control.

Terakeet deploys OAO for enterprise brands to create authentic consumer connections and decrease customer acquisition costs by 70–90%.

Owned Assets

Owned assets are the digital properties a brand fully controls. OAO prioritizes these assets so brands can build a network of content that connects with consumers and creates experiences they love.

Tier 1

Pillar Content

Foundation

Company Values
 & Purpose

Tier 1

Blog Posts

Foundation

Brand Language & Visual ID

Ground Level

Website(s)

Foundation

Proprietary Data & IP

Tier 1

Tools & Downloads

Foundation

Customer Personas

Tier 1

Corporate 
Communications

Foundation

Market 
Positioning

Owned Asset Optimization

Tells your brand’s authentic story

Highlights your brand when your customers need you

Invests in the value of customer relationships

Reclaims consumer attention and online market share from publishers and affiliates

Prioritizes long-term growth models that reduce CAC

OAO is Now.

OAO is a new approach to digital marketing. It prioritizes consumer connection, enhances all your marketing efforts, and converts your audience into loyal customers.

It’s time to evolve your marketing and transform your brand with OAO.

0

%

of marketers say meeting customer expectations is more difficult than one year ago.

0

%

of CMOs say they must continually innovate to remain competitive.

0

%

of customers say the experience a company provides is as important as its products and services.

Terakeet Employees Meeting at Table about how owned asset optimization (OAO) helps build stronger customer connections

What’s Next?

Discover how Terakeet infuses consumer behavior data into your OAO strategy to expand your reach and grow revenue.

What We Do