Michael Rotella joined Terakeet in 2018, after years running a popular lifestyle site serving the central New York region. Michael started as a Content Specialist, eventually working in reputation management. Michael later joined Terakeet’s internal marketing department as a Senior Marketing Specialist.
Michael’s focus is on Terakeet’s content creation and digital content strategy. He works to build world class marketing content under the Terakeet brand and educate readers about owned asset optimization.
Michael enjoys electronica and baroque classical music, literature, politics and cultural criticism, running Instagram meme pages, and is a perfumery enthusiast and fragrance collector.
