Diana Comerford
Chief Digital and Transformation Officer
Diana joined Terakeet in March 2019 to develop a project management discipline at Terakeet. Today, Diana guides Terakeet’s product integration and technology teams, leading the strategic evolution of our services and proprietary technology to meet shifting client and market needs. She has more than two decades of experience in leading cross-functional teams and champions a culture of innovation and collaboration company-wide. Diana works to ensure Terakeet remains agile and future-focused in an evolving digital landscape.
In her previous role as Vice President of Project Management at Terakeet, Diana defined the Project Manager role and founded the Project Management Office (PMO). Under her leadership, the PMO established scalable processes, standardized tools, and efficient workflows to drive efficiency, consistency, and elevated client impact.
Prior to joining Terakeet, Diana was VP, Director of Project Management at the advertising agency Mower, where she spent 12 years developing and building a team of project managers across five offices. She also served as the point of contact for the execution of digital campaigns and deliverables and oversaw the agency’s developer team.
Earlier in her career, Diana held marketing management roles in New York City at Lifetime Television and ABC Family. There, she led high-profile promotional campaigns and large-scale events that supported national sales initiatives and strengthened brand partnerships.
Outside of work, Diana applies her project management skills to juggling the activities of her three children. She loves spending time with them and her husband and traveling.

MacLaren Cummings
Chief Executive Officer & Co-Founder
MacLaren “Mac” Cummings has served as CEO for more than two decades, leading Terakeet’s success and rapid growth as a global marketing partner to Fortune 500 brands.
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Patrick Danial
Chief Technology Officer & Co-Founder
Patrick Danial has driven innovation and product vision for more than two decades — pioneering unique approaches to consumer engagement, marketing technology, and digital optimization.
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Shannon Reedy
Chief Brand Officer
Shannon Reedy leads Terakeet’s Marketing, Sales, and Client Success teams and activities. Shannon ensures our commitment to excellence and partnership through go-to-market, consumer acquisition, and retention strategies.
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Kimberly Heffernan
Chief Operating Officer
Kimberly Heffernan is responsible for overseeing the daily operations of the company, ensuring efficiency, scalability, and alignment with strategic goals.
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