Executive
Leadership
Meet our leadership team — the driving force behind our innovative business approach and commitment to customer success.

MacLaren Cummings
Chief Executive Officer & Co-Founder
MacLaren “Mac” Cummings has served as CEO for more than two decades, leading Terakeet’s success and rapid growth as a global marketing partner to Fortune 500 brands.
Full Bio
Patrick Danial
Chief Technology Officer & Co-Founder
Patrick Danial has driven innovation and product vision for more than two decades — pioneering unique approaches to consumer engagement, marketing technology, and digital optimization.
Full Bio
Shannon Reedy
Chief Brand Officer
Shannon Reedy leads Terakeet’s Marketing, Sales, and Client Success teams and activities. Shannon ensures our commitment to excellence and partnership through go-to-market, consumer acquisition, and retention strategies.
Full Bio
Kimberly Heffernan
Chief Operating Officer
Kimberly Heffernan is responsible for overseeing the daily operations of the company, ensuring efficiency, scalability, and alignment with strategic goals.
Full Bio
Diana Comerford
Chief Digital and Transformation Officer
Diana has more than two decades of experience in leading cross-functional teams, Diana excels in driving operational efficiency, optimizing resources, and mitigating risks to ensure successful project execution.
