Terakeet Launches 12-Month SEO Apprenticeship Program in Syracuse


SYRACUSE, NY (October 19, 2020)Terakeet is pleased to announce the launch of its 12-month apprenticeship program designed to provide participants from the local Syracuse area with in-depth training and knowledge on the fundamentals of search engine optimization (SEO). Terakeet plans to hire 4 apprentices for its pilot program, which is a full -time paid program with benefits. Applications for the program are being accepted now, and will be taken until November 9, 2020. The program will begin on January 4, 2021. 

Lynn Fraas, Chief People Officer explained, “Terakeet is for every future. Whether you’ve just graduated from high school, or you’re deciding to change your profession, we offer the training and experience that will allow you to craft the career that you want.”

She continued, “No matter what your calling ends up being, Terakeet is honored to serve as the launchpad.”

The apprenticeship program is designed to remove a number of the barriers to entry that keep many recent high school graduates and other members of the Syracuse community out of traditional marketing and technical spaces. The preferred education, experience, and skills Terakeet is looking for include:

  • An interest in marketing, advertising, communications, public relations, journalism, or a related field
  • Ability to present information clearly, concisely, and engagingly to an audience
  • An eagerness to learn, listen and share your opinions
  • Self-starters with a willingness to work collaboratively and quickly 
  • Creative thinkers, with an ability to use both data and intuition to inform decisions

Throughout the program, apprentices will have the opportunity to collaborate closely with a team of SEO experts, content strategists, writers, and other members of Terakeet’s strategic outreach team. The program will be part hands-on and part classroom-style learning. Participants will be guided the entire way by a manager and a strong team of smart, supportive peers. 

At the completion of successful certification in year one, each member of the Apprenticeship program will be eligible for a Digital Marketing Specialist role. At this point, Terakeet will either commit to offering them a position or helping them into the next phase of their career or education.

Learn more about the Terakeet Apprentice ProgramLearn More