About Terakeet

Terakeet controls online reputation and visibility for global brands. We proactively build, protect, and repair brand narratives across generative AI and organic search using patented technology and decades of expertise.

Interlocking circle graphic

We’re Reimagining Reputational Control for the AI Era

To gain consumer trust today, brands need a new digital strategy. We optimize the constellation of assets that shape visibility in search and AI, safeguarding reputation, combating misinformation, and driving lasting brand value.
Terakeet employees work together on a computer

Mission & Purpose

We safeguard and strengthen brand reputation to build lasting trust and connections with audiences that matter most.

Our Values

With a passion for delivering results, our work is driven by a deep commitment to upholding our five core values.

Image depicting teamwork
Impact Icon

Teamwork

We believe in having each other’s backs.

Cultural principle:

Foster Collaboration, Listen to Understand

Image depicting grit
Impact Icon

Grit

We believe our underdog mentality gives us an edge.

Cultural principle:

Stay Adaptable, Be Resilient

Image depicting Excellence
Impact Icon

Excellence

We believe we have something to prove to ourselves and the world.

Cultural principle:

Own Your Craft, Be Dedicated to the Direction

Image depicting partnership
Impact Icon

Partnership

We believe transparency and accountability build trust.

Cultural principle:

Communicate with Integrity

Image depicting impact
Impact Icon

Impact

We believe data-driven insights unlock best-in-class user experience.

Cultural principle:

Don’t Mistake Activity for Strategy

Mac Cummings Headshot

“At Terakeet, we’re laser-focused on helping the world’s largest brands connect more authentically with their audiences. After more than two decades in business, our experts know what it takes to protect reputations, strengthen stakeholder confidence, and build lasting legacies in high-stakes digital environments. 

“The outcomes we deliver are the foundation of long-term partnerships that allow us to truly operate as one team with our customers.”

Mac Cummings

CEO & Co-Founder

Community

We use our creativity, innovation, and drive to impact the world around us, and we partner with non-profit organizations to support and strengthen our communities.

Learn More

Cause for the Cuse Logo
Boys & Girls Club Logo
Leukemia & Lymphoma Society Logo
Hire Black Marketers
Brenna Bastian

“Every day I feel like I’m learning something new and also being able to instill my own knowledge on others. Innovation and idea generation are so widely accepted around here. From the Senior Leadership Team, down to a person that just stepped foot into Terakeet — everyone can make an impact!”

Brenna Bastian

Vice President of Talent Acquisition

Terakeet employees smiling

Join the Team

Strategically minded, creative, and innovative? Looking for a remote-first environment and a career with room to grow? We want to hear from you.

Explore Terakeet Careers